LRG Summer 2011!


If you are like me, LRG circa 2002 was how you were introduced to “streetwear” in the making.
“Back then” the internet was starting to boom, and sub-cultures were becomming more & more
predominant. Its no secret that fashion and entertainment go hand in hand when touching
the topic on self/social expression. Its an idea and a belief among an entire spectrum of an age group,
and manifests within, feeding on the energy of Pioneer brands/owners such as Lifted Research Group.

LRG brand is nothing less than a groundbreaker to much of what we see today when we compare different
brands marketing/design, trends and especially the relationship with media/artists and their audience.
I honestly get excited when I hear of new things from LRG! Makes me feel like im in highschool again. 🙂

Feast your eyes on the Summer 2011 looks, check them out!

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